End-to-End Market Research Automation Platform
End-to-End Market Research Automation Platform
MIRA is an AI-native platform built to automate complex primary research workflows — from survey programming and panel sourcing to data preprocessing, analytics, persona generation, and consulting-style reporting.
MIRA is an AI-native platform built to automate complex primary research workflows — from survey programming and panel sourcing to data preprocessing, analytics, persona generation, and consulting-style reporting.
MIRA is an AI-native platform built to automate complex primary research workflows — from survey programming and panel sourcing to data preprocessing, analytics, persona generation, and consulting-style reporting.
Kate
Bern AI Lab · AI Assistant
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Automate Intelligence. Accelerate Impact.
Automate Intelligence. Accelerate Impact.
Powered by our Agentic RAG-based architecture, our platform doesn't just process data; it creates a Data Flywheel where user feedback continuously improves model performance.
Primary research is still too manual.
Primary research is still too manual.
Teams spend days coordinating vendors, programming surveys, validating responses, cleaning datasets, running crosstabs, coding open-ends, building PPTs, and explaining findings to business stakeholders.
Teams spend days coordinating vendors, programming surveys, validating responses, cleaning datasets, running crosstabs, coding open-ends, building PPTs, and explaining findings to business stakeholders.
MIRA brings this entire workflow into one intelligent system.
MIRA brings this entire workflow into one intelligent system.
Faster Research Execution
Faster Research Execution
Launch complex research studies faster with AI-assisted survey programming, automated logic checks, quota setup, multilingual support, and reusable templates.
Launch complex research studies faster with AI-assisted survey programming, automated logic checks, quota setup, multilingual support, and reusable templates.
Launch complex research studies faster with AI-assisted survey programming, automated logic checks, quota setup, multilingual support, and reusable templates.
Better Audience Quality
Better Audience Quality
Manage panel vendors, internal respondent panels, sourcing, validation, profiling, incentives, and respondent quality from one Audience Hub.
Manage panel vendors, internal respondent panels, sourcing, validation, profiling, incentives, and respondent quality from one Audience Hub.
Manage panel vendors, internal respondent panels, sourcing, validation, profiling, incentives, and respondent quality from one Audience Hub.
Advanced Analytics
Advanced Analytics
Automatically process survey exports, map raw coded data with datamaps, validate responses, detect low-quality records, clean open-ends, apply weights, and prepare analysis-ready datasets.
Automatically process survey exports, map raw coded data with datamaps, validate responses, detect low-quality records, clean open-ends, apply weights, and prepare analysis-ready datasets.
Automatically process survey exports, map raw coded data with datamaps, validate responses, detect low-quality records, clean open-ends, apply weights, and prepare analysis-ready datasets.
AI-Powered Personas
AI-Powered Personas
Run segmentation, conjoint analysis, MaxDiff, driver analysis, regression, forecasting, market sizing, and advanced statistical models through guided workflows.
Run segmentation, conjoint analysis, MaxDiff, driver analysis, regression, forecasting, market sizing, and advanced statistical models through guided workflows.
Run segmentation, conjoint analysis, MaxDiff, driver analysis, regression, forecasting, market sizing, and advanced statistical models through guided workflows.
Consulting-Style Reports
Consulting-Style Reports
Identify individual and organizational personas using primary survey insights, secondary signals, talking points, business signals, and respondent behavior.
Identify individual and organizational personas using primary survey insights, secondary signals, talking points, business signals, and respondent behavior.
Identify individual and organizational personas using primary survey insights, secondary signals, talking points, business signals, and respondent behavior.
Voice Agents for Survey
Voice Agents for Survey
Generate executive summaries, PPT reports, dashboards, persona cards, key findings, and recommendations using LLM-powered reporting agents.
Generate executive summaries, PPT reports, dashboards, persona cards, key findings, and recommendations using LLM-powered reporting agents.
Generate executive summaries, PPT reports, dashboards, persona cards, key findings, and recommendations using LLM-powered reporting agents.
Cleaner Data, Less Manual
Cleaner Data, Less Manual
Multiple AI voice agents can conduct structured panelist interviews in parallel, reducing dependency on traditional CATI while improving speed, scalability, and consistency.
Multiple AI voice agents can conduct structured panelist interviews in parallel, reducing dependency on traditional CATI while improving speed, scalability, and consistency.
Multiple AI voice agents can conduct structured panelist interviews in parallel, reducing dependency on traditional CATI while improving speed, scalability, and consistency.
What Mira Automates?
What Mira Automates?
Survey Hub
Create, edit, test, publish, and monitor surveys with advanced logic, quotas, translations, and AI-assisted programming.
Audience Hub
Manage vendor marketplace, sourcing, panel management, respondent validation, profiling, and audience personas.
Data Analytics
Capture bookings from calls, WhatsApp, and more. No missed entries or confusion.
Data Preprocessing
Upload survey exports, map datamaps, clean raw coded data, apply validation rules, process open-ends, detect PII, apply weights, and prepare clean datasets.
Reporting
Generate invoices automatically. Track payments clearly with zero revenue leakage.
Survey Hub
Create, edit, test, publish, and monitor surveys with advanced logic, quotas, translations, and AI-assisted programming.
Data Analytics
Capture bookings from calls, WhatsApp, and more. No missed entries or confusion.
Reporting
Generate invoices automatically. Track payments clearly with zero revenue leakage.
Audience Hub
Manage vendor marketplace, sourcing, panel management, respondent validation, profiling, and audience personas.
Data Preprocessing
Upload survey exports, map datamaps, clean raw coded data, apply validation rules, process open-ends, detect PII, apply weights, and prepare clean datasets.
Survey Hub
Create, edit, test, publish, and monitor surveys with advanced logic, quotas, translations, and AI-assisted programming.
Reporting
Generate invoices automatically. Track payments clearly with zero revenue leakage.
Data Preprocessing
Upload survey exports, map datamaps, clean raw coded data, apply validation rules, process open-ends, detect PII, apply weights, and prepare clean datasets.
Data Analytics
Capture bookings from calls, WhatsApp, and more. No missed entries or confusion.
Audience Hub
Manage vendor marketplace, sourcing, panel management, respondent validation, profiling, and audience personas.
Our Expertise
Bern AI Lab brings together deep technical capability across:
Artificial intelligence and machine learning
LLM applications, fine-tuning, evaluation, and deployment
Agentic AI systems and AI copilots
End-to-end workflow automation
AI voice agents
WhatsApp and messaging agents
Data engineering and intelligence systems
Enterprise application development
Cloud deployment and production infrastructure
Our Expertise
Bern AI Lab brings together deep technical capability across:
Artificial intelligence and machine learning
Agentic AI systems and AI copilots
AI voice agents
Data engineering and intelligence systems
Cloud deployment and production infrastructure
LLM applications, fine-tuning, evaluation, and deployment
End-to-end workflow automation
WhatsApp and messaging agents
Enterprise application development
Our Expertise
Bern AI Lab brings together deep technical capability across:
Artificial intelligence and machine learning
LLM applications, fine-tuning, evaluation, and deployment
Agentic AI systems and AI copilots
End-to-end workflow automation
AI voice agents
WhatsApp and messaging agents
Data engineering and intelligence systems
Enterprise application development
Cloud deployment and production infrastructure
Shorten survey-to-insight turnaround time
Shorten survey-to-insight turnaround time
Reduce dependency on fragmented tools
Improve data quality and respondent validation
Reduce manual research operations effort
Reduce manual research operations effort
Deliver business-ready insights faster
Scale complex primary research across markets
Scale complex primary research across markets
Business Impacts
Business Impacts
Ready to automate your market research workflow?
Ready to automate your market research workflow?
Ready to automate your market research workflow?
Book a demo of MIRA and see how AI-native research automation can help your team move from raw responses to strategic insights faster.
Book a demo of MIRA and see how AI-native research automation can help your team move from raw responses to strategic insights faster.
Primary research is still too manual.
Primary research is still too manual.
Teams spend days coordinating vendors, programming surveys, validating responses, cleaning datasets, running crosstabs, coding open-ends, building PPTs, and explaining findings to business stakeholders.
Teams spend days coordinating vendors, programming surveys, validating responses, cleaning datasets, running crosstabs, coding open-ends, building PPTs, and explaining findings to business stakeholders.
MIRA brings this entire workflow into one intelligent system.
MIRA brings this entire workflow into one intelligent system.